Sara Cavazza Facchini celebrates 10 years in the role of creative director of Genny with a tribute to the fashion house’s total white luxury. Shades of white. Infinite, reasoned, imperceptible, more visible. An exercise in style that embraces the entire new GENNY collection, Spring-Summer 2024.
The iconic choice of a total white horizon is the choice that Sara Cavazza Facchini has made since the dawn of her creative experience with GENNY. It is an important path that has now come to celebrate its first 10-year anniversary.
White has always been her quintessential color. Her aesthetic practice finds a comfort zone in the dialogue with the optical neutrality of natural glow.
For Spring-Summer 2024, consistent with the sense of cozy luxury conveyed throughout the collection, the Block Chain is embroidered with crystals and miniaturized with metal laminations.
Accessories are consequential to the expression of primal naturalness. A web of weaves identifies belts, bags, footwear.
On the one hand, the presence of precious metals: yellow gold, rose gold and platinum. Inserts that make the wardrobe more material. On the other, the presence of the iconic orchid that becomes an embroidery, a brooch, a second identity signature. The synthesis of this vocation is in a must have piece of the collection: the orchid-chiseled metallic bodice. That identifies the transition from the ethereal to the concrete, giving a propulsive boost to GENNY’s glamorous vocation.
Sara Cavazza Facchini’s styling work ensures the silhouette of physicality the most natural expressive freedom. Body volumes are present, but never tight. They are slippery, soft, accepting lines. The collection unveils in a habitat with a strong tropical feel: an orchid garden, a symbol of GENNY’s sensuality.
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